This Cookie Policy explains how Baaed FREE SEO Suite ("we", "us", "our") uses cookies and similar tracking technologies on our website. It should be read alongside our Privacy Policy.
1. What Cookies Are
Cookies are small text files placed on your device by websites you visit. They are widely used to make websites work, to make them work more efficiently, and to provide reporting information to the site operator. We also use similar technologies such as local storage, session storage, and tracking pixels — throughout this policy, the term "cookies" includes these technologies.
2. Why We Use Cookies
- To keep you signed in across pages.
- To protect against cross-site request forgery (CSRF).
- To remember your preferences (theme, language, dismissed notices).
- To understand, in aggregate, how visitors use the Site so we can improve it.
- To deliver and measure advertising on pages that show ads.
3. Categories of Cookies
| Category | Purpose | Can be disabled? |
|---|---|---|
| Strictly Necessary | Required for the Site to function (e.g. session, CSRF token, load balancer routing). Without these the Site cannot work. | No — disabling them will break the Site. |
| Functional / Preference | Remember choices you make so the Site can be tailored (theme, language, recently used tools). | Yes — the Site still works but reverts to defaults. |
| Analytics / Performance | Help us understand visitor patterns in aggregate so we can improve the Site. We use IP anonymisation. | Yes — via the consent banner or browser settings. |
| Advertising / Targeting | Used by Google AdSense and partner networks to deliver and measure ads. Only set on pages that show ads. | Yes — via the consent banner, AdSense opt-out, or browser settings. |
4. Specific Cookies We Set
The exact set of cookies on a given page depends on which features are active and whether you have granted analytics/advertising consent. Common first-party cookies include:
| Name | Category | Purpose | Lifetime |
|---|---|---|---|
laravel_session | Strictly Necessary | Maintains your session across page loads. HttpOnly, SameSite=Lax. | 2 hours of inactivity |
XSRF-TOKEN | Strictly Necessary | Cross-site request forgery (CSRF) protection token used by AJAX requests. | 2 hours |
remember_web_* | Strictly Necessary | Set if you tick "Remember me" on sign-in. Lets you stay signed in across browser restarts. | 5 years |
theme / localStorage:theme | Functional | Stores your dark/light mode preference. | 1 year (cookie) or persistent (local storage) |
cookie_consent | Strictly Necessary | Records which cookie categories you have consented to so we don't ask again. | 12 months |
5. Third-Party Cookies
Some pages embed services provided by third parties. When this happens those parties may set their own cookies, governed by their own policies. Third parties we may use include:
| Provider | Purpose | Cookie examples | Their policy |
|---|---|---|---|
| Google Analytics 4 | Aggregate usage analytics with IP anonymisation. | _ga, _ga_*, _gid | policies.google.com |
| Google AdSense | Ad delivery and measurement on ad-bearing pages. | __gads, __gpi, IDE | policies.google.com/technologies/ads |
| Stripe | Fraud prevention on payment forms. | __stripe_mid, __stripe_sid | stripe.com/cookie-settings |
| PayPal | Fraud prevention on payment forms. | ts, ts_c, x-pp-s | paypal.com/…/cookiePrefs |
| YouTube (embeds) | If a tool embeds a YouTube video player. | VISITOR_INFO1_LIVE, YSC | policies.google.com |
| Cloudflare | Security, bot mitigation, and request routing. | __cf_bm, cf_clearance | cloudflare.com/privacypolicy |
We do not control these third-party cookies and we are not responsible for their content or accuracy. Refer to each provider's policy for details.
6. Consent and Legal Basis
Where required by law (in particular the EU ePrivacy Directive and the UK PECR), we will only set non-essential cookies after you have given consent through our cookie banner. Strictly Necessary cookies do not require consent because they are needed to deliver a service you have requested.
You can withdraw or change your consent at any time by clearing the cookie_consent cookie in your browser, which will cause the banner to reappear on your next visit. We do not penalise users who decline non-essential cookies.
If you are based in California, our use of cookies is governed by the CCPA/CPRA. We do not sell personal information collected via cookies; see our Do Not Sell or Share My Personal Information page for details.
7. How to Manage Cookies
You have several options:
- Our consent banner: grant or withdraw consent for analytics and advertising categories.
- Browser settings: all major browsers let you block or delete cookies. Note that blocking Strictly Necessary cookies will prevent the Site from working correctly.
- Industry opt-outs:
- Google Ad Settings — control personalised ads from Google.
- Google Analytics Opt-out Browser Add-on.
- Your Online Choices (EU) and DAA WebChoices (US) — opt out of behavioural advertising from many networks at once.
For a general guide visit allaboutcookies.org.
8. Do Not Track and Global Privacy Control
Most browsers offer a "Do Not Track" (DNT) signal. Because there is no industry consensus on how DNT should be honoured, we do not currently respond to DNT signals as a separate mechanism. We do, however, honour the Global Privacy Control (GPC) signal as a valid opt-out of the "sale" or "sharing" of personal information for California residents under the CPRA and equivalent state laws.
9. Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legal requirements, or our business practices. When we do, we will update the "Last updated" date above. Material changes will be notified via a banner on the Site or by email if we hold your contact details.
10. Contact Us
If you have questions about this Cookie Policy or our cookie practices, contact us:
Baaed FREE SEO Suite — Privacy Team
Email: info@baaed.com